Golden Star

Horse Racing System

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New Business - Trading Equity for Cash


You awake in the middle of the night with a business idea that will change the world. The only problem, of course, is you need money to get the business moving. What do you do?

Investors and Equity

Practically every economy is built upon the backs of small businesses and entrepreneurs. Every day someone comes up with an idea that will make a great business. Every day, these same people wonder how they will come up with the cash to get the business off the ground. The classic answer is to look for investors, and this is where things can go bad.

If you’re seeking investors for your business, you are going to need to form a business entity. Corporations and limited liability companies are the most popular, and give you the ability to trade ownership interest in exchange for cash contributions. With a corporation, investors will buy shares in the corporation. With limited liability companies, the investors will buy membership interests. Regardless, this traditional exchange gives rise to a problem common among small business owners, to wit, giving away too much equity.

From Joy to Misery

A common mistake made by new business owners is to give away too much equity when getting initial cash contributions. This occurs because you let insecurities impact you evaluation of the business. Instead of giving away two percent of equity in exchange for $50,000, you give away ten percent. Let’s look at an example.

I start a business selling digital gadgets. I prepare my business plan and realize I need $250,000 to get everything up and running. I have $50,000, but need to find the rest somewhere. I form a corporation with 1,000 shares and start approaching potential investors. I offer 100 shares for $25,000. I find five investors that give me $125,000 in exchange for 500 total shares. In summary, I now have $175,000, but have given away half the equity in the business. While I am not happy about this, I am still so enthused about the business idea that I shrug it off.

The business gets rolling and I start selling gadgets like a madman after one year. This gives rise to a serious cash problem. I am getting orders, but can’t fill them because of cash flow problems. To make a proper go of the business, I need another $100,000.

Where am I going to get $100,000? My business is only one year old, so a bank won’t touch it. My investors haven’t seen penny one back, and are unwilling to put more money in. My only option is to sell another 400 shares for $100,000. Fortunately, I sell the shares, raise the money and stay in business. However, there is a major problem.

In raising all of this money, I have now sold off ninety percent of the equity in the business. I am left owning 100 shares and only 10 percent of the business. This is going to severely impact my physical, emotionally and overall motivational well being. Slowly but surely, I am going to become very bitter. It was my idea and I am doing all the work! It isn’t fair that I only own 10 percent of the business!

On second thought, this impression may come on very quickly. Regardless, the business is destined to experience major problems because the primary motivating force is no longer motivated. Unfortunately, many people with business ideas run into this problem.

If you are starting a business, guard your equity at all costs. Selling equity should be a last resort. Try to get loans or trade profit sharing in lieu of selling equity. If you must sell equity, do so only in small percentages. You do not want to the small business person in the example above.

Richard A. Chapo is a San Diego business lawyer with http://www.sandiegobusinesslawfirm.com - a San Diego business law firm in San Diego, California.




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"What a system! Very well researched method with sensible principles!"
T. May, East Lothian-UK



"After purchasing many systems that you see online I knew that there would have to be one out there that actually worked. Needless to say I finally found this system that produces winner after winner and if you are a normal punter like myself and you want to start getting your money back of the bookie then I highly recommend that you purchase this horse racing system. You won't be disappointed"
Brian Lawless - Ireland



"Always busy at my main job and didn't like to bet again but I was so lucky decided to buy this superb horse racing system. Nothing can deny the profitability of it. Money just keeps coming into my Betfair account. I'm asking my 9th years old son to do it for me! Such a simple and efficient method"
M. Williams, Arbroath - UK



"Why didn't I think of this method before? I've never noticed such invaluable info. You have an amazing approach indeed. Highly recommended. Well done"
R. Mattingley, Wokingham - UK



"Excellent betting system! If I were you, I would sell this at much higher price. Good luck with your business"
M. Cornick, Martins Heron - UK



"Paper test 6 days, only 1 slightly losing day, the other 5 are winning days! Great horse racing system!Thanks for sharing"
T. OBrien, Warminster-UK



"Congratulations once again on a 100% week. I could write for hours about how impressed I am at this horse racing system, but I don't need to because you know the effort you put on it ;-)"
B. More, Worcester - UK



"Briliant horse racing system that makes me foresee the race. Couldn't wait to put real money"
S. Reid, Nottingham - UK



"Having purchased this horse racing system and contacted the the system provider on a few occasions to confirm I have the correct selection I have found him very helpful and sincere and I am sure I am now on my way to a TAX free 2nd income ..."
J. Ritchie, Edinburgh - UK



"I used to subscribe to a £300 monthly tipping service, now I got my own picks with even better ROI at bargaining price. Hope this horse racing system goes well! Good luck"
S. Lewis, Sheffield-UK



"I'd let you know that either I've been incredibly lucky or your system is far too good to be on the market! I can't keep sneaking off to my computer every day. Sorry to be cheeky, but I'm on a roll now, my bank has doubled now and I have every confidence to double my stake WOW! Your system is a genuine one based on sound thinking and it works, anyone who can't make money from it just shouldn't be gambling!"
Steven Trindall, Doncaster - UK



"I bought yesterday your Golden Star horse racing system and let me tell you, I'm blown away. The concept is great! So much, that I'm sitting now and wondering why I punish myself beside computer all day. OK, thanks again - I'm in seventh heaven."
D. Gentle, Peterborough - UK



"I just wanted to let you know that I have been using your system for a couple of months now and the results have been exactly as you predicted. I would also like to thank you for your excellent service since I purchased the system. You have answered all of my queries promptly and with patience. Please let me know if you ever create another system as I will want to be first in the queue"
Mark Johnson, Markfield - UK



"I only recently purchased and started using the Golden Star System, I have to say the profits and service have been first class, emails are answered promptly and I couldn't ask for more!"
Michael White, Ipswich - UK



"No broken promises and no unrealistic claims. You get exactly what it says. Great horse racing system"
T. Charlton, Nantwich - UK



"I bought your system about a month and a half ago from you and this message is just to say thank you for a great system. Like anything in life the system as it's up's and down's but never losses it's 60%+ strike rate. I have bought a lot of so called 80%+ strike rate systems before but yours is the only system that works for me."
Steven Trindall, Doncaster - UK